Incentivesmart Ltd

Incentivesmart Ltd provides a points-based platform for rewarding customers, sales partners and employees. It also designs and manages the reward programmes that run on it. The company's view is that recognition that feels personal motivates people more than cash.

What Incentivesmart Ltd does

• Customer loyalty programmes: reward repeat purchases and useful buying behaviour.
• Sales channel incentives: motivate partners and resellers.
• Employee recognition: encourage good work and build habits that lift performance.
• Rewards marketplace: thousands of rewards that recipients choose themselves.
• Behavioural nudges: points, challenges, tiers and targeted campaigns.
• Communication tools: news, learning content and promotions inside the platform.

Who it serves

B2B brands that want stronger relationships with customers, employees and sales networks.

Key facts

• Model: platform plus managed programme design and optimisation
• Focus: shaping behaviours as well as rewarding outcomes