GRX Marketing

GRX Marketing is a marketing agency that serves independent pharmacies and no other sector. It supports pharmacy owners with digital and traditional marketing, and it adjusts each plan to the circumstances of the individual shop.

Products and services

• Social media: building relationships with followers so that a pharmacy gains repeat customers.
• Websites: site creation that helps a pharmacy look credible and raises its visibility online.
• Community outreach: plans for forming partnerships with local businesses and standing apart from competitors.
• Geofencing campaigns: location-targeted advertising intended to support search ranking and data-led decisions.
• Digital advertising and print: online advertising alongside traditional printed marketing material.

Who it works with

The agency works exclusively with independent pharmacies, helping them attract new patients and keep existing ones. It also publishes guidance for pharmacy owners on marketing plans and return on investment.

Key facts

• Founded: 2010
• Focus: independent pharmacy marketing only
• Approach: tailored campaigns for each client rather than a fixed package