FeelingBrand Co.

FeelingBrand Co. is a branding agency and brand consultancy that has operated since 2009. It works from the belief that a brand should express a company's purpose. The agency examines how a brand is seen inside and outside an organisation, looking at consumers and competitors across six dimensions.

Services

• Brand consultancy: defining purpose, values, principles and storytelling as the brand platform.
• Visual identity: corporate and product identity, brand architecture, signage and brand manuals.
• Communication materials: content campaigns that build community and organic positioning.
• Customer experience design: customer journey mapping and employee branding.
• Innovation labs: workshops for testing new ideas.
• In-house brand support: setting up branding teams or brand guardians inside a client.

Clients

The firm also advises entrepreneurs, with individual sessions on business models and group coaching on management mindset.

Key facts

• Active since: 2009
• Language of the website: Spanish