Digital Innovation Group

Digital Innovation Group (DIG) is a performance marketing and technology group operating through an international network. It covers strategy and content planning, multilingual search, social and performance advertising, and helps organisations set up company-wide digital programmes. It reports around 450 in-house experts.

What Digital Innovation Group offers

• Multilingual search and SEO: European SEO, auditing and content marketing.
• Performance and programmatic advertising: video, social and programmatic media buying.
• Content and influencer marketing: branded content series and influencer outreach.
• Digital design and UX: website design, UX strategy and development.
• Technology and transformation: organisation-wide digital and marketing programmes.

Clients

Its case studies name Diadora, SAS, Nat Geo Kids, 4Finance, Canon, World of Warcraft and Wash & Go. One campaign, made with creative agency FKC, was a comedy series starring Robbie Savage; another ran across seven markets.

Key facts

• Team: about 450 in-house experts
• Reach: international network, with campaigns across Europe and Latin America