Designtheme Innoventics

Designtheme Innoventics is a design studio focused on product packaging and branding, with much of its work for FMCG, food and direct-to-consumer founders. Its team is made up of artists who graduated from Chitrakala Parishad, and it has been working since 2007.

What Designtheme Innoventics offers

• Packaging design: packs for food, snacks, rice, oil, coffee and tea, masala, sweets, beverages, cosmetics and pharma products.
• Branding: logos, brand manuals, brand architecture and brand strategy.
• Print collateral: brochures, company profiles, menu cards, flyers, calendars and vehicle branding.
• Video and animation: corporate films and animated content.
• Digital work: social media marketing and website development.

Who it serves

Its named clients include Haldiram Foods International and Karnataka Soaps and Detergents, along with smaller food brands such as Spice Gudi, DailyLaddus and The Vaarso. Each project begins by looking at the business goal, the target shopper and the retail setting before moving to concepts and print-ready files.

Key facts

• Working since: 2007
• Projects: more than 2000, by its own count
• Team: artists trained at Chitrakala Parishad