88 Brand Partners

88 Brand Partners is a creative agency in Chicago that builds, strengthens and extends brands. It brings branding, marketing and research together to shape communications that deepen the relationship between a brand and its audience, and it argues that organisations must live their brand internally as well as present it.

What 88 Brand Partners offers

• Branding and rebranding: repositioning established names, such as a long-running professional association.
• Marketing campaigns: campaigns including digital banners, videos and social posts.
• Research: audience research that informs brand and campaign work.
• Internal brand work: helping staff from entry level to the C-suite act on the brand.

Customers and markets

Its case studies cover the American Veterinary Medical Association, Nitel, NorthShore University HealthSystem, CEFCU, the Greater Chicago Food Depository and Banner Witcoff, spanning associations, telecoms, healthcare, finance, nonprofits and law.

Key facts

• Based in: Chicago, US
• Model: full-service creative agency