7eyes

7eyes (written 7EYES) is an Italian digital advertising company whose main line today is lead generation: turning web traffic into qualified business contacts. It has worked in digital advertising since 2015 and runs campaigns in fourteen countries across Europe and Latin America. Its site, written in Italian, describes four business units working alongside a network of publishers.

Services

• Lead generation and performance campaigns: multi-channel campaigns judged on the contacts and results they produce.
• Publisher network: a managed network of around 200 affiliates used to extend campaign reach.
• Digital projects: branding, visual and design work, communication plans and social campaigns.
• Data monetisation: helping B2B companies turn large databases into qualified leads through partnerships.

Who it works with

It works with B2B and B2C companies, aiming to help smaller firms grow and larger ones improve, and reports some 300 companies worked with.

Key facts

• Active since: 2015
• Countries: 14
• Publishers: around 200 in its network
• Advertising channels: 10
• Language: site in Italian