Gould+Partners LLC

A PROVEN TRACK RECORD:

World-class business strategy and services for PR, media and creative service firms.

HIGHLIGHTS FROM OUR BLOG

A ‘good’ deal is when each party feels relatively positive about the outcome Making each party emerge a winner is the essence of a ‘great’ deal Often, conceding to the other party what they want will not impact what you want in a material way I always put myself in the place of the person… KEEP READING

Post-Merger Integration Plan Critical for Long-Term Success

The PR transaction has closed The buyer wires a multi-million-dollar transfer into the seller’s bank account The staff members of both buyer and seller are notified The press release announcing the deal has been distributed across the business wires online, sprinkled with quotes regarding a “win-win” for both firms, and, naturally, “new digital and marketing… KEEP READING

PR Agency Valuations are Worth the Investment Now More than Ever

Some things never change Almost five years ago there was chatter in the PR space that agency valuations are not worth the time and money At the time, I vigorously disputed the notion and explained in great detail why that’s a bad idea Unfortunately, those comments by the same individual have reemerged, and I feel… KEEP READING “As a 100 percent employee-owned company by virtue of an Employee Stock Ownership Plan, it was critical that the plan’s independent trustee understand the deal structures typical in the public relations space Rick’s knowledge of and commitment to our industry is unsurpassed in the financial advisory arena, so seeking his help on this was an easy decision His published research, along with his offer to spend time with our plan’s trustee, greatly contributed to a successful transaction all around ” — LYNN CASEY, CHAIR, PADILLA