Hypergen

Hypergen is a B2B lead generation company that finds prospects and runs cold email campaigns for businesses that sell to other firms. It starts by learning what a client's product does, which problem it solves and who the ideal customer is, then refines the messages according to reply rates. Setup takes about ten days, during which contact lists and messaging are prepared for approval.

Products and services

• Cold email outreach: campaigns to a client's ideal prospects, with messaging tested and refined over time.
• Outbound lead generation: finding target accounts through signals such as job changes, tech stack and headcount by role.
• Appointment setting: booking meetings for clients with prospects who reply.
• HubSpot revenue operations: reviewing CRM stages and follow-up to recover pipeline that is stuck or lost.
• Cold email infrastructure: setting up sending accounts, contact lists and deliverability.

Who it serves

B2B companies that sell products or services to other businesses.