WE’RE FRESH AND INNOVATIVE ARE YOU? Evolve Public Relations and Marketing offers a unique perspective for businesses looking to evolve their brand/image both locally and nationally With over 20 years of combined experience the team at Evolve continually looks to build lasting relationships with both their clients and the community
Jennifer Kaplan, owner and founder of Evolve, is a familiar face in the Valley with years of start-up experience She began as Co-Founder/Partner of PRIME 3 in 2005 Jennifer then decided to start her own firm in 2010, with clients ranging from restaurants, retail, entertainment, real estate, medical, legal, global and international companies and non-profit organizations
Specializing in gaining public awareness for a variety of products and services, Evolve’s unique style is both fresh and innovative Their broad client base proves their ability to adapt to a changing media environment and workplace They help businesses foster relationships with the community and create an opportunity for them to stand out in this competitive market
Evolve Public Relations and Marketing offers such comprehensive services as public relations, branding, business and media consultation, strategic planning, event planning and more Whatever the project may be, the Evolve team consults our clients needs and cultivates resources to meet their client’s business goals and objectives
Upon becoming a client, Evolve will assess the past and current state of the company’s public relations and marketing campaign and devise a plan This plan will include the overall client vision and a timeline with strategies and tactics that will garner the coverage and outcome that is sought after by each client
While this plan acts as a guideline, Evolve prides itself on thinking outside the box when it comes to promotions, story angles and other avenues of keeping clients top of mind for media and target demographics
Strong relationships and creative thinking allows Evolve to not only retain clients, but go above and beyond their client’s expectations when it comes to public relations, marketing and events
HOW CAN WE HELP YOU? Media Relationships and Partnerships Project Management Direct Interface with Media Research and Management Image Creation and Development Press Release Writing, Distributing & Pitching Message Creation Ghostwriting News Story Creation News Story Placement Press Conferences Interactive Communications Branding Recognition Product Launches Strategic Planning Business to Business Communications Media Training & Consulting Interface with Agencies, Vendors and Resources Celebrity Acquisition, Management & Relations Creating, Defining & Promoting Marketplace Positioning Media Crisis Control Obtain Added Value from Advertising Planned Exposure Marketing Strategies Community Relations and Outreach Cross Promotional Opportunities Non-profit Tie-In Event Planning & Management Concept to Completion On-site Media and VIP Management LOOK WHO’S EVOLVING WITH US High Street Homeowners Financial Group HomeSmart International Hunkapi Programs ILoveKickboxing com International Cruise & Excursions (ICE) International Sportsman’s Expo JDRF Keep it Cut Kelly’s at Southbridge LA Fitness LGE LPGA Lucas Oil Off Road Luci’s at the Orchard Luci’s Healthy Marketplace M3 Commercial Moving & Logistics Marcus Networking Inc Maricopa County Home and Garden Show Marine Raider Foundation Mastro’s Restaurants Max Cure Foundation Mayes Telles, PLLC Meat the Ball Melting Pot Merkin Vineyards Old Town Miracle Mile Deli Mission2Alpha Modern Milk MODERN OYSTERBAR CHOPHOUSE Mommas Organic Market Mora Italian Muscular Moving Men National Kidney Foundation NewACUnit com New Life Center Nick's Menswear Noche en Blanco Noms Bake Shop Norterra Northwood Retail OdySea Aquarium LLC On Call Dental Urgent Care one n ten Ottawa University Arizona Outlook Advisors Park West Parma Italian Roots Paul Martin’s American Grill Paz Cantina Perfect Pair Bistro Persian New Year Festival Phoenix Children’s Hospital Foundation Phoenix Hot Chocolate 15/5k Race Phoenix Rescue Mission PHX Beer Co plank Platinum Home Warranty Playworks Pomelo Pomo Restaurant Group LLC Pre Open House Precision Air and Heating Press Coffee Pride Group Proxy333 Qwaltec Quintero Golf Club Raadr Inc Radix RCG Valuation & Monetization Recovery in Motion Rejuvena Health and Aesthetics Residences at Fountainhead Rick Bronson’s House of Comedy Rob Schneider, Actor and Comedian Robson Resort Communities Russo and Steele Collector Automobile Auctions Salad and Go Salut Kitchen Bar Scottsdale 20-30 Club Scottsdale Charros Scottsdale Integrative Acupuncture Scottsdale Quarter Scottsdale Recovery Center Scottsdale Tennis Week Singleton Moms Snyder + Wenner, P C Social Tap Eatery SOL Mexican Cocina Southwestern Eye Center SpotRX Sprinkles Cupcakes Sprouts Farmers Market Stand Up Scottsdale Stardust Stingray Sushi Suitsupply Sunbelt Holdings Surprise Date Challenge Tackle Trauma Run Taco Guild Taphouse Kitchen Tempe Marketplace Tempe Public Market Tempe Public Market Café The ALS Association Arizona Chapter The Body Lab The Counter: Custom Built Burgers The Creative Center of Scottsdale The Esplanade The Exercise Coach The Holistic Center The Italian Association The Larry The Maggiore Group The Urban Farm The Venue Scottsdale The Zone Fitness Think Tank Media and Marketing Thirsty Lion Gastropub & Grill THRIVE Specialized Training Tilted Kilt Pub & Eatery Tinker Development Topgolf Town of Fountain Hills Toy Barn True North Studio TruWest Credit Union TTI Success Insights Twin Peaks UEB Builders Uptown Alley Urban Farm Project U S Egg Veg Out - Vegan Beer and Food Festival Vi Senior Living Voila French Bistro Voodoo Daddy's Steam Kitchen Westgate Entertainment District Wild Horse Pass Motorsports Park Wolfson Integrative Cardiology Windsor Square Historic District The Yelp Foundation YAM Properties Yoga Six Zookz Sandwiches Z’Tejas Southwestern Grill How can we make your business a little sweeter? SAY HELLO TO EVOLVE’S HEART AND SOUL Jennifer Kaplan founded Evolve Public Relations and Marketing in 2010, driven by the goal of connecting with her clients to understand and meet their needs She brings years of start-up experience, dating back to 2005, when she co-founded PRIME 3, LLC A Phoenix native, Jennifer prides herself on knowing the dynamics of the Valley and the deep-rooted relationships she has established She has received numerous awards including the Inaugural Hugh Downs School of Human Communication Alumni of the Year Award (2022), Phoenix Business Journal’s “40 Under 40” Award, and recognition among “The Most Influential Women in Arizona Business” by AZ Business Magazine Jennifer has a degree in public relations from Arizona State University and is always cheering on the Sun Devils
Jennifer also enjoys spending time with her new family and finding ways to support the community Yoga is her favorite outlet
2005 AZ's Finest - Cystic Fibrosis 2005 AZ's Finest - Cystic Fibrosis Outstanding Fundraiser $10,000+ Club 2005 AZ's Finest - Cystic Fibrosis Traveling Trophy Highest Fundraiser 2006 Forty Under 40 Award - The Phoenix Business Journal 2007 Scottsdale Leadership Class 21 2007 Best Corporate Event - Budget Over $25,000 - International Special Events Society 2007 Best Event Marketing Campaign - International Special Events Society 2008 AZ's Finest - Cystic Fibrosis Event Chair 2008 ATHENA Young Professional Award Nominee 2009 AZ's Finest - Cystic Fibrosis Event Chair 2009 Bronze Sierra Award Recipient 2011 Women of Distinction - Crohn's & Colitis Foundation of America 2013 Woman Who Move in the Valley - Arizona Foothills Magazine 2013 Dancing with the Stars - Arizona Kidney Foundation 2014 40 Under 40 Generation Next - Arizona Business Magazine 2014 ATHENA Award Nominee 2015 One n Ten Honorary Chair 2016, 2017, 2018, and 2019 Arizona State University Alumni Association - Sun Devil Select Award 2017 Arizona Business Magazine - Most Influential Women In Arizona Business Phoenix Magazine 2019 Great 48 With more than a decade of PR experience, Liz Renninger has had the opportunity to help tell countless stories with the clients she has worked with A graduate from the Walter Cronkite School of Journalism and Mass Communications at Arizona State University, prior to her career in PR, Liz worked as a reporter at New Mexico NBC affiliate KOB-TV Her expertise and passion for what she does every day can be seen in the work that she does with her clients and the relationships she has with the media She also helps oversee the day-to-day operations of the business, supporting other account managers at Evolve Liz is also a recipient of The Arizona Republic “Who’s Next?” Award for young communication professionals
A Phoenix native, The Valley of the Sun is home for Liz and her husband, Justin, and their two beautiful daughters, Bella and Mia
Anthony Farinacci spent nearly 28 years in law enforcement, including five years as Deputy Sheriff in Tucson and 23 years as an Agent with the Federal Bureau of Investigation (FBI) During his tenure with the FBI, Anthony performed a myriad of investigative duties including drug trafficking organizations, public corruption, terrorism, and public/private partnership engagement He earned a bachelor’s degree in finance from Grand Canyon University and an MBA from the University of Arizona Now retired from the FBI, Anthony brings his leadership, management, and extensive experience working with the private sector to Evolve
Anthony enjoys being back home in Phoenix, where he can spend time with his daughter, family and take-in the Arizona weather
Claire Natale brings a diverse perspective to the PR team She earned a master’s degree in food studies from New York University, but after starting her post-college career as a Registered Dietician, she quickly realized she was more interested in food communication than nutrition So, she began working in public relations in New York City with some of the industry’s best chefs, food writers, and interior designers With more than 12 years of PR experience Claire loves connecting with clients and the media to share memorial and informative stories Claire also works closely with the team to train and provide support where needed
A Cleveland native, Claire moved to Phoenix in 2014 and loves immersing herself in the local food, hospitality, and event scene
Ivana Morales views public relations as a platform to learn about different people, products, and events Born in Uruguay, she lived in Brazil and New Jersey before moving to Arizona and earning a bachelor’s degree in journalism from Arizona State University Fluent in Spanish and conversational in French and American Sign Language, Ivana finds power with words and has been published in several newspapers and magazines including the Arizona Republic and the Phoenix Business Journal
Outside of work, Ivana enjoys exploring different restaurants across the Valley, watching movies of any genre, and easily getting lost in any book
Krista Tillman is a graduate of the Walter Cronkite School of Journalism and Mass Communication, the College of Integrative Sciences and Arts, and Barrett, The Honors College at Arizona State University With a background in book publicity, Krista has a passion for helping clients share their message/brand with the world For her honors college thesis, she focused her research on media relations and finds delight in collaborating with journalists on intriguing, relevant coverage
Krista is also a certified 200-hour yoga teacher who has taught a wide variety of classes, including prenatal yoga As an Arizona native and yoga teacher, she enjoys trips to Sedona, hiking and early morning yoga classes
A Montana-native, Kwyn Johnson came to Arizona on an athletic scholarship to play volleyball at Arizona State University Two years into her collegiate career she also became a member of the newly sanctioned beach volleyball team while earning a bachelor's degree in communication and a master's in sports law & business Before graduating, she secured a position with the Vegas Golden Knights as their first Communication & Content Intern, establishing her love for public relations Since then, she's worked in the Phoenix valley managing public relations and marketing efforts across industries