• With email, users have to enter their email address, correct typos, click Submit, and then go to their inbox and confirm subscription
• Web push notifications require just a single click
• Your visitors can say yes to your notifications without sharing their email address
• Is your email list filled with junk email addresses and fake contact details? It’s easy for a visitor to enter a throwaway email address just to get a piece of content or coupon you’re offering

Much easier to send than emails

• Unlike with email, you won’t need to spend days designing, coding, and testing your message across browsers and devices

Reach mobile-first customers without building a mobile app

• Send web push notifications to promote offers, sales, new arrivals and exciting updates without building a mobile app

Bring back lost customers through personalized Cart Abandonment Campaign

Reach out to users that leave products in their cart or search for items but exit without purchasing
Send them instantly clickable web notifications

Customers come to an online store, add products to their cart, get distracted and leave without completing the purchase
All the time
Bring them back and remind them to complete their purchase

43
8% of website visitors browse product pages on a website but don’t add products to their shopping carts or make a purchase on that visit
Create browser abandonment campaigns to nudge these visitors to make a purchase

Entice your customers with promotions & offers

Show off your new arrivals

Tell customers about your fresh stock and new arrivals in real-time

If you have a time-bound offer, email is not the best medium since customers check it at their own convenience
Use web push notifications to deliver time-sensitive offers to your customers instantaneously

Build excitement around upcoming products

Launching a new product? Get your customers excited by sharing interesting updates about the launch

Increase the ROI of your ad spends

Beat rising paid acquisition costs by converting more visitors into loyal customers.

The cost-per-click for search ads is increasing by 14%
At the same time, click volume growth is slowing
You cannot grow by increasing your advertising budget
The question becomes: how do you convert more visitors into paying, loyal customers?

Retarget visitors without spending on paid ads

• Retarget visitors who looked at products on your store but didn’t purchase with web push notifications instead of retargeting ads
• Save big on remarketing campaigns by bringing back lost visitors without investing in paid ads

Make your ad investment worthwhile

• Decrease customer acquisition costs by converting more visitors into customers
• Increase customer lifetime value by nudging your customers to make repeat purchases
• Build higher brand recall by staying on top of your customer’s mind

UK Based Whole Foods Website Saw 73% Conversion Rates Using VWO Engage

Our best push notification so far has achieved a whopping 73% conversion rate! Web Push Notification is a different medium, and it appeals to our customers who tend to buy spontaneously