reinteractive

Rails builds from scoping to hosting

reinteractive develops applications mainly in Ruby on Rails, and its work runs from the first scoping conversation through to hosting and long-term support. The firm describes a complete solution covering project scoping, user experience, design, full development, hosting and maintenance, with 24/7 operations support and code care. All of it is run through what it calls its project management process. By its own account, reinteractive is the largest specialist Rails consultancy in Asia Pacific.

Its service list is broad. AppWorkshop is a consultation and project scoping service for product validation and discovery. The firm also offers user experience design, rapid prototype development and visual design, along with Rails development using HTML5, CSS3, JavaScript, Ember and Angular. Web and mobile app development sits alongside these, as does a Rails upgrade support service and a code inspection service for existing projects.

Managed hosting and ongoing maintenance

OpsCare is the firm's managed hosting service for Rails applications on the AWS cloud. It runs with a dedicated operations team on a fixed-price, month-to-month basis, and reinteractive says the team has deep AWS expertise. The firm is an Advanced Consulting Partner in the AWS Partner Network. CodeCare is its ongoing code maintenance service, which keeps applications current after launch.

Salesforce-connected apps and storeConnect

As a Salesforce Registered Partner, reinteractive builds custom consumer-facing applications that sync with Salesforce. Its storeConnect product is an eCommerce solution for Salesforce, built on the Heroku platform, in which the online store is managed within Salesforce and customer, product and order data are synchronized with the CRM. The firm's pitch for these apps is that they extend a company's Salesforce data to clients, so that customer activity flows back into the CRM in near real time and mobile customers can buy inside the app.

A remote team across Australia and beyond

reinteractive describes itself as an entirely remote company, which lets it hire developers wherever they live. Its senior developers are based in Sydney, Melbourne, Brisbane, Adelaide, Perth, New Zealand and the United States. The firm also says it has built a community presence, running free community training that has introduced more than 2,000 new developers to Ruby on Rails through its InstallFest events.

The founder has worked with Rails since 2006 and is known in the Rails community for his work on the ActionMailer component and for an email library for Ruby that has been downloaded more than 145 million times. The firm connects that background to an approach in which its team sits close to clients' needs and brings experience across network infrastructure, hosting and application development.